Archive for October, 2011

Featured Gemstone October 2011

Monday, October 10th, 2011

Pink Tourmaline
Exceptionally clean and well cut, this super bright soft pink Tourmaline also boasts a very hard to find shape and size. Pink Tourmalines in general tend to be included, especially in larger sizes like this.

Item # 3273 – 14 mm Square Cushion – 12.60 ct

A great look for the soft pink diamond colors so popular and hard to find. This beautiful gem is very impressive at a very affordable price.

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Chinese Now Love Tourmaline!

Monday, October 10th, 2011

With the recent large growth in the Chinese economy and the expansion of its huge middle class, the desire to own finer things has increased dramatically in that country. Among them the love for fine gems. Tourmaline has become a very desirable gem to own among the Chinese. So all colors of it, particularly bicolors, have experienced a frenzy of buying the last few years, sending the prices to levels no one could have thought possible two years ago. This increase has affected Tourmalines from all producing sources and as usual the finer end has experienced this increase the most.

So be aware of tight availability when sourcing this material and review pricing when appraising better quality tourmaline.

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Finer Gems Show Huge Price Increases

Monday, October 10th, 2011

The terms “world economy” and “global market” are truly brought home as we examine current prices of gems.

At present, the American consumer is competing with increased demand from many growing economies, particularly the Asian markets. The growing middle class in these countries, especially in China and India, is very large. Over the last many years, prices of gems, particularly the finer end, have been on a sharp increase. The US market has not really felt this change because demand had been rather sluggish and the existing inventory of US dealers was extensive and had not been replaced due to low sales.

As the US economy has improved and more of this existing inventory sold, dealers are now faced with restocking at the much higher world market prices set by stronger world demand. As evident also in the September Hong Kong Show, these larger than expected increases are most evident in finer Blue Sapphire and Rubies, fancy color Sapphires, Tourmalines, and many other gems. At times these gems can easily cost twice what they did just 2 years ago!

A word of caution, when giving estimates to customers or when doing appraisals of such pieces, make sure you are aware of current prices and availability, so you are not caught undervaluing or not being able to find what you had promised.

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Stand Out from the Crowd: Offer Custom Design

Friday, October 7th, 2011

Browsing through the many major industry publications that report sales statistics at retail level and breaks down the categories and percentages, we have repeatedly seen that custom design is one of the higher grossing and growing categories for jewelry stores. I am also surprised as to why more stores do not choose to benefit from offering this service to their increasingly knowledgeable customer base.

Over the last few years many casting companies have sprung up that offer full CAD CAM design services, turning a jewelers pencil sketches into 3D images to be approved by the customer before casting. Many manufacturers of semi-mounts also offer to build a particular style of mounting to fit the dimensions of your specific gem.

By offering custom design, you are allowing your customer the experience of building their own creation. Part of that experience is choosing their own gemstone based on preference of color, size, shape, and of course budget. Many customers will be thrilled to know about all the other choices of gems besides the basic few gemstones available to them in finished goods. This great interest by the public is greatly evident by the huge success TV networks have had in selling color. Granted most often customers end up buying inferior quality materials not knowing better. So, by offering fine color along with the necessary knowledge and expertise, you can easily distinguish yourself from an average mall store and compete effectively for the existing love for all colored gems. This establishes you as an expert in gems and also allows you higher margins on the end product, which is unique and not easily price-shopped online.

We would love to partner with you on building this profitable aspect of your business, allowing you access to our very large inventory of fine gems to view online, or by calling us directly to send you gems per your requirement. You can then present these gems to your customer for a viewing and a final decision on the design and gem choice. So begin by contacting us with any questions you might have. We look forward to hearing from you.

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Pantone Announces Fall Colors for 2011

Wednesday, October 5th, 2011

Bamboo – standout yellow with subtle green undertones.
Try: Golden Beryl, Chrysoberyl, Peridot

Emberglow – an autumnal color resembling a glowing fire
Try: Precious Topaz, Mexican Fire Opal, Spinels, Sapphire, Spessartite, Ruby

Honeysuckle – reddish pink
Try: Tourmaline, Spinel, Rhodolite

Phlox – deep purple
Try: Tanzanite, Iolite, Sapphire, Spinel, Amethyst

Cedar – mid tone neutral green
Try: Tourmaline, Chrome Tourmaline, Peridot, Emerald, and Tsavorite

Teal – blue toned green
Try: Indicolite, Tourmaline, Blue Zircon, Sapphire

Coffee Liqueur – neutral brown
Try: Fancy color natural Brown Zircon, Brown Tourmaline

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New Arrivals

Wednesday, October 5th, 2011

We have recently received some great parcels of gems from our cutters just in time for any calls you might have this upcoming holiday season. Of course these are in addition to our already extensive inventory, available to you on our website.


Cushion Honey Zircon


Blue Zircon – Many beautifully cut rich colors in a variety of shape up to 10 carat+ sizes. Nicer colors in larger sizes are very hard to find especially as of late, so we are very excited to offer you these beauties.

Fancy Color Zircon – A few larger wonderful pieces in a rose hue which are very rare and hard to find, a great addition to our great selection of smaller sizes.

Alexandrite – A great selection of fine gems with great clarity, superb cutting, and excellent color change mostly in ovals and cushion in up to 2 carat sizes. To assure your customer of their investment aspects remind them that they are best off with the rarer finer qualities when purchasing Alexandrites.

Aquamarine – Just received some great matched pairs in nicer colors as well as some beautiful well cut singles. A classic favorite of all times, finer aquamarines end up as heirloom pieces, and passed on to loved ones all the time.

Tourmalines – A great selection of beautiful open colors in green and blue greens, blue, rubellites, and pinks all very well cut and super bright. We definitely have a great range of size, price, and color to offer you in this still very affordable gem.

Spinel – Peach, Lavender, pink, blue and red, Spinel is no longer an unknown to the public, and the word is out on their beauty and durability with a rightful place, after sapphire. Vibrant hues are extremely hard to find and sure to please your discriminating customers. Check out our great selection of well cut and bright stones.

Fancy Color Sapphire – With the increase in the popularity of colored diamonds, the public has also fallen in love with all sapphires besides blue. We are proud of our offering of exceptional blue sapphires, but we also are excited about our peach, pink, lavender, yellow, green, and purple varieties. Check out our great selection when offering the unusual colors in this timeless and durable gem.

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